Benefits that give meaning to membership
VYV Benefits brings together local offers, ticketing, and experiences on a platform reflecting the group's branding.
Access via the group's authentication system.
Ticketing, experiences, and partners all in one place.
From the MGEN programme to other mutuals within the group.
Giving tangible value to membership status
The group VYV aims to engage its customer base throughout the year and enhance the value of membership. Benefits must offer experiences consistent with the mutuals' values and combine local offers with those of national partners.
Bringing together the benefits in a personalised space
The system is based on a fully customizable platform, both in its design and its catalogue. Access is via VYV Connect. An API-integrated ticketing system offers thousands of deals in France, supplemented by sourcing and integrating partners from local chapters.
The member experience
- 01
Access the platform via VYV Connect.
- 02
Discover the worlds of ticketing, experiences, and partner offers.
- 03
Browse available benefits in a space branded with the group's colours.
- 04
Contact support if needed.
A system that combines technology and service
- Customizable design and catalogue.
- Platform automation via API.
- Sourcing and integration of local partners.
- Inbound customer service management with a call center.
From MGEN to other mutuals in the group
After five years, the benefits platform, initially reserved for MGEN customers, has been extended to other mutuals in the group VYV. The system combines national partners with offers from local branches, all within a space branded with the group's colours.
The key takeaway
The value of a benefits programme depends on the relevance of the offers, the ease of access, and the support provided. This example combines these three dimensions, with a synergy between national partners, local offers, and assistance.
