Dékuple is an international communication, marketing and data group. Its multi-entrepreneur model brings together consulting, creativity and MarTech solutions to support brand growth and differentiation.
The Dékuple Group film presents its expertise in communication, data, and marketing, its three pillars Advise, Create, and Boost, and its shared ambition: We create bold impact. The player controls allow you to pause, unmute, and switch to full screen.
Dékuple brings together entrepreneurs and more than 70 areas of expertise within an integrated growth platform. Teams combine their skills to support brands from strategic planning to delivery.
Acquisition, loyalty, performance: connected expertise serving each brand’s objectives.
The operational model
From vision to impact.
Three complementary professions. Consulting guides, creation shapes, technology amplifies actions.
01
Advise.
Informing Decisions
Understanding markets, audiences, and data to inform strategy and decisions.
Converteo brings together nearly 450 consultants specialising in data, technology and artificial intelligence.
The right combination of expertise, built around your challenge.
The entire customer journey
Expertise at every stage.
From understanding audiences to building loyalty, the group's expertise covers the entire relationship. Explore the six stages to discover the levers you can use.
01
Insight
Understanding before deciding.
Combining data, trends, and audience insights to develop a strategy grounded in the realities of your market.
Decisions informed by the expectations and behaviours of your audiences.
Available expertise
Strategy and customer knowledge
Social media and influencer monitoring
Data analysis
Trend and link building monitoring
02
Awareness
Give your brand a clear place.
Create a recognizable identity and messaging, then bring them to life across the touchpoints that matter to your audiences.
An identifiable brand, with consistent messaging and a tailored presence.
Available expertise
Branding and advertising
Editorial strategy and branded content
Social media and influence
Events
03
Consideration
Transforming attention into interest.
Promoting your value proposition, nurturing relationships, and giving your audiences concrete reasons to choose you.
Content and experiences that answer your future customers' questions.
Available expertise
Marketing and advertising campaigns
Influencer marketing
Conversation and audience analytics
Events and AI-powered learning
04
Acquisition
Meeting your next customers.
Articulating acquisition levers and channels to recruit relevant prospects, both online and in-store.
Customer acquisition aligned with your business objectives.
Available expertise
Lead generation and content marketing
Advertising campaigns and activations
Drive-to-store and trade marketing
PRM, CRM, and multichannel orchestration
05
Conversion
Facilitating the transition to action.
Connecting promotional tools, digital journeys, and commerce to support decision-making and identify pain points.
Journeys tracked and improved based on observed usage.
Available expertise
Promotion at 360°
Omnichannel journeys
E-commerce
Growth tracking and conversion optimization
06
Retention
Building lasting relationships.
Nurturing relationships over time, recognizing engagement, and encouraging repeat purchases or brand recommendations.
The platform for Coup de Poing: programmes that engage your customers and your networks.
Influence, link building, and loyalty platforms; identifier matching; clean rooms; and customer data platforms: a foundation for connecting actions.
Optimization & Artificial Intelligence
Growth strategy, digital and agentic transformation, data systems, and conversion optimization: cross-functional expertise across the customer journey.
The Boost Factory · by Dekuple Group
The power of a full-funnel MarTech hub.
Connect data, understand audiences, orchestrate channels and measure impact: The Boost Factory brings together ten complementary solutions to support brand growth.
One shared goal: connect marketing activities and turn every stage of the customer journey into a driver of performance, from acquisition to loyalty.
Customers, distributors, sales teams and employees: a proprietary AI-enhanced platform, engagement mechanics and rewards that keep relationships active every day.
Loyalty
Referral programme
Incentive
Rewards programme
The team
A team that meets your needs of your challenges.
Consulting, agencies and ten solutions within The Boost Factory. Discover their expertise and websites.
26 entities
Area 01
Advise.
Informing decisions through consulting, data and artificial intelligence.
Advise, Create and Boost structure the group's expertise. The ten Boost Factory solutions sit within Boost; B2C portfolio marketing activities are presented separately. This directory is not a legal organisation chart.
The official directory presents agencies, commercial brands, and technological solutions; it is not a list of legal entities.
More than 750 major accounts and mid-sized companies.
Quelques références accompagnées par les agences du groupe Dékuple, dans tous les secteurs.
Club Med
Louis Vuitton
Allianz
Cultura
Audi
E.Leclerc
La Banque Postale
Lenovo
Sixt
Leroy Merlin
Carrefour
Conforama
Yoplait
BUT
Suez
Kellogg’s
Yves Rocher
LG
Movistar
L’Oréal
Volkswagen
TUI
Evian
Banque Populaire
Speedy
Hermès
Macif
Aramisauto
Škoda
Bescherelle
Bouygues Immobilier
Tediber
Relais & Châteaux
MMV
Klépierre
Deezer
Play-Doh
Nationale Bioscoopbon
Kitas Berlin
Stellantis
Kleinanzeigen
Bridgestone
Weleda
Mapfre
National Geographic
L’écosystème technologique
The group's technology partners.
Data, intelligence artificielle, cloud et activation : des technologies complémentaires au service des projets des entités Dékuple.
Google
OpenAI
Mistral AI
Google Cloud
lemlist
Talkwalker
Channable
Trajaan
Audiense
HubSpot
Microsoft Azure
Matomo
Gemini
Anthropic
AWS
For your project
What the group changes for your project.
01
The right experts at the right time
Depending on your needs, Coup de Poing can mobilize specialists in consulting, data, AI, creative, influence, or acquisition. The scope and coordination are defined with you.
02
A more complete view of the customer journey
Your loyalty programme can be part of a broader strategy: brand, customer acquisition, digital experience, engagement, and measurement. The expertise is complementary, all working towards your objective.
03
An international reach
The collective and its offices allow us to study projects in Europe and beyond, with an understanding of local markets, target audiences, and constraints. Coverage is tailored to the project.
The group is developing an international network in Europe, North America, China, and the Middle East. This presence allows us to combine perspectives and leverage complementary expertise, while maintaining support adapted to the local context.
11
countries of operation
4
major geographical regions
1972
year the group was founded
01
Europe
Paris · Amsterdam · Rotterdam · Berlin · Varsovie · Genève · Milan · Madrid · Barcelone · Lisbonne
Dékuple is listed on the regulated market Euronext Paris. Its results, annual reports and financial communications are published: concrete benchmarks to understand its trajectory and development.
Giving meaning. Creating impact.