Coup de Poing
YOUR SECTOR

Automotive

Dealerships, garages, spare parts, and vehicle inspection centers: unite the stakeholders in your network with loyalty programmes and challenges tailored to their businesses.

Automotive

A system adapted to each stakeholder

  • Rewarding garages and dealerships for purchases of parts and consumables.
  • Mobilize salespeople with clear objectives and progress tracking.
  • Unite vehicle inspection center teams around individual and collective indicators.

From sales data to rewards

Purchase declarations or feedback, eligibility rules, points, rewards, and dashboards: the programme integrates seamlessly into the network's operations. Example: Ford / Motorcraft.

Our achievements

Client case studies in your sector.

The Motorcraft Loyalty Bonus supports Ford and Motorcraft parts purchases with targets and rewards.

FAQ

Your questions. Clear answers.

How to build loyalty among garages and dealerships regarding automotive parts purchases?

A programme can award points for parts and consumables purchases according to rules defined for the network. The framework specifies the eligible accounts, the relevant references, and the data used to identify purchases. The rewards and incentives are then tailored to the practices of garages and dealerships.

How to link declared car purchases to points in a B2B programme?

The system can be based on participants' declarations or purchase feedback, depending on the information available. We specify the necessary supporting documents or identifiers and the validation steps. Participants must be able to understand which account the points are linked to and why a transaction is pending.

How to organize a challenge for salespeople in a car network?

The challenge defines a clear objective, a timeframe, and progression rules adapted to the participants. Individual or team objectives can be chosen depending on the network's structure. Monitoring and engagement provide visibility into the steps taken until the results are validated.

How to adapt an engagement programme for vehicle inspection center teams?

The system is based on the roles of the teams and the business indicators selected with the network. Individual and collective objectives are clearly distinguished so that each participant understands their contribution. The measurement rules, rewards, and activity schedule are defined before launch.

YOUR NEXT PROGRAM STARTS HERE

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An ambition, a challenge, an idea? Let's talk about the programme that will move your clients and teams forward.

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