Arko Expert: learning and engagement for pharmacy teams
For Arkopharma, Coup de Poing developed a platform connecting product training, participation in the field and rewards. AI turns PDFs from the scientific committee into learning materials, with mandatory human approval before publication.
Arkopharma scientific committee PDFs inform the learning materials.
The team reviews and approves materials before publication.
Learn, try products, take part and share feedback.
Developing product knowledge and engagement
Arko Expert helps pharmacists and pharmacy staff explore Arkopharma’s product ranges. Monthly themes give learning a regular rhythm. The platform extends training through hands-on experiences, discussions and rewards, all within one branded space.
From scientific PDF to learning journey
Reference document
A selected and approved source.
PDFAI-assisted content formats
Different formats to support learning.
TextVisualsAudioVideoQuizzesHuman approval
Review, correct and approve.
Before publicationLearning journey published
Learn, participate and progress.
The source remains the reference. The human team decides what to publish.
The scientific source
Arkopharma’s scientific committee supplies the reference PDF.
Prepared content
The AI assistant prepares titles, summaries and descriptions, alongside visuals, audio, video and quizzes.
Human approval
The human team reviews, corrects and approves materials before publication. The scientific document remains the reference.
The learning journey
Approved materials join thematic learning paths, with quizzes and explanations to support progress.
An experience that continues in the pharmacy
- Product trials: request products, track their receipt and share feedback.
- Events: register for tastings, factory visits and other key events.
- Competitions: take part in activities showcasing products in the pharmacy.
- Questionnaires: respond to professional surveys and requests for feedback.
- Communication kits: access visuals and copy to share on your own social channels.
Programme engagement and management in one place
The back office supports creating and organising training, editing quizzes, setting points and tracking participation. Members can see their balance, earnings history and points rules. A gift catalogue, FAQs and a support contact complete the journey.
Early user feedback
Survey of Arko Experts, July 2026. These results describe respondents’ reported experience.
- 96 % positive feedback on access and login
- 97 % find the platform clear
- 92 % rate their intention to recommend the platform to a colleague at least 8/10
