Caisse d’Épargne
A national challenge for account managers
Programme Caisse d’Épargne mobilizes its Corporate account managers around seven products and shared objectives.



The challenge
- Energize the network of Account Managers in the Corporate Market branches to increase sales of the 7 targeted products within the Challenge
- Recruit new Corporate Clients and increase the number of existing Clients using our products
The system
- Mobilize the sales force around a national Challenge
- Recognize the best Account Managers by offering them a trip
- Reward the best Account Managers by offering them gift points
- Create healthy competition by publishing monthly rankings Account Managers by Branch and Nationally
Support materials
- Responsive Internet Platform
- Online Prize Catalog
- Monthly Publication of Results for Each Account Manager with:
- Their Ranking by Type of Products Sold
- Their Ranking within their Team and Nationally
- The National Ranking of Top Performers
- Monthly Publication of Results for Each Market Manager with:
- The Ranking of their Account Managers
- The National Ranking of Top Performers








