Caudalie
One programme, seven languages
Caudalie boosts pharmacy sales across Europe with a platform and rewards tailored to each country.
The challenge
- Sales boosting across different product ranges in nearly 5,000 pharmacies throughout Europe
The system
- Rewarding all pharmacy advisors based on their product sales over a period of 2 months
- Energize the challenge by asking consultants to declare their online sales to accumulate points and order their gifts
Support materials
- Web platform with a declaration module, the ability to attach supporting documents online, and a prize catalogue
- Back office for checking declarations and validating orders placed
What makes the difference
- Fully multilingual web platform (7 languages) with the ability for users to change languages at any time
- Multilingual information emails as well
- Two different gift catalogues: a French catalogue and a European catalogue, with country of origin recognition upon login to display the correct catalogue
